Meet David A. Richards

Founder | Optical Expert | Business Visionary

David A. Richards is the founder and lead curator behind [Shop Name], an elevated eyewear boutique designed for professionals who value precision, luxury, and distinction. With more than 20 years of industry experience, David has reimagined the traditional optical experience—offering bespoke fittings, hand-selected frames, and expert care tailored to the modern executive, business leader, and tastemaker.

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David’s journey began in an unexpected place: dissecting cow eyes for high school students at the Science Museum of Queens. That early fascination with the anatomy of vision evolved into a lifelong career in optics. From managing high-volume clinics to leading regional sales for global brands like Carl Zeiss Vision, David has built a reputation for excellence in both clinical precision and customer experience.

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He has managed top-performing optical departments, launched revenue-driving retail strategies, and trained teams to serve clientele with discerning tastes. But more than his credentials, what sets David apart is his deep belief that eyewear should be both purposeful and personal.

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A serial entrepreneur, David also founded a successful trucking and logistics business, owns commercial property, and gives back regularly through volunteer work with retirees and underserved communities.

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At the heart of it all, David is a proud father of five and a firm believer in legacy—whether it’s through family, business, or vision. When you walk through our doors, you’re not just buying glasses. You’re investing in how the world sees you.